Kunal Sinha
Opinion
27 April 2021
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As India grapples with one of the worst crises in its history, WARC’s principal consultant Kunal Sinha asks why corporate India has not taken responsibility for the country’s needs.
Opinion
25 February 2021
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Encouraging user-generated content allows brands in India to engage and identify their fans by inviting participation, while potentially creating priceless memes that go viral, writes Kunal Sinha.
Opinion
04 May 2020
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Gaming has seen an incredible upswing in usage as India continues its COVID-19 lockdown measures, but why aren't consumer brands embracing this interactive medium to engage with audiences, asks Kunal Sinha.
